hello@cloudnine.com | (415) 813-5041 |

GO BEYOND THE BANNER

Discover a new way to drive conversions, brand awareness, favorability, and purchase intent with Cloud Nine’s unique WiFi sponsorship model: a brand-safe, high-impact alternative to traditional online display advertising.

GIVE FREE WIFI,
GET PURE ATTENTION

Have you ever used WiFi in a public place like an airport, hotel or cafe? According to recent studies by Instat and others, more than 75 million Americans will connect to public Internet over 1.3 BILLION times in 2012. More than 150 thousand individual airports, hotels, cafes, and malls now offer WiFi in the US; more than half of those hotspots offer WiFi for free.

With Cloud Nine, your brand can leverage the genuine appreciation people feel for free WiFi to achieve your campaign goals at a national scale.

These days you need more than just a banner ad to be heard. Our unique ad format is full-screen, captive, visually striking and impossible for your audience to miss. Even better, it’s based on the foundational idea that offering your audience something of value (free WiFi) is the best way to win their attention.

  • 39% YoY GROWTH IN
    US DATA USAGE
  • 1.1B NEW WiFi DEVICES
    SHIPPING IN 2012
  • WiFi

    CUSTOMERS
    CONNECT TO
    FREE WiFi

  • Free

    FREE INTERNET
    ACCESS

AN IMMERSIVE MOBILE AD EXPERIENCE

Cloud Nine's sponsorship format consists of three pages - from a branded splash page that announces the sponsorship, through an engagement page which allows video creative or interactive features to the call to action page where advertisers can prompt users to learn more, visit the site or download an application.

WiFi sponsorship campaigns are sold on a Cost-per-Engagement (CPE) basis. Please contact us to learn more about our different pricing models.

MEET THE WiFi AUDIENCE

When you place your brands message in front of our audience and give them something they love in return - you get better results. So take a closer look at the people you can reach and see how we can connect you with them.

FAST FACTS: WiFi CONSUMER
97% ARE ACTIVE TRAVELER
 
2.2x MORE LIKELY TO HAVE AN
HHI OF $150K OR MORE
70% SAY THE INTERNET IS THEIR LEADING SOURCE FOR TRAVEL PLANNING
2x MORE LIKELY TO PROVIDE ADVICE ON ELECTRONICS, COMPUTERS AND BOOKS
FAST FACTS: BUSINESS TRAVELER
84% HAVE A BA OR HIGHER
 
2.5x MORE LIKELY TO HAVE AN
HHI OF $250K OR MORE
72% WORK FOR A COMPANY OF 500 OR MORE EMPLOYEES
2x MORE LIKELY TO BE SENIOR MANAGEMENT
FAST FACTS: AFFLUENCER
4x MORE LIKELY TO
BE C SUITE
4x MORE LIKELY TO HAVE AN
HHI OF $250K OR MORE
2.5x MORE LIKELY TO DRIVE A NEW MODEL CAR
2.5x MORE LIKELY TO BE A BUSINESS DECISION MAKER FOR CONSULTING SERVICES
Target 6M+ tech-savvy WiFi consumers that connect to free WiFi in one of our airports, hotels or in a trendy neighborhood internet cafe on their laptops, tablets and smartphones, every day of the week.
first
Target the 3M+ business travelers that connect to free WiFi while flying in and out of our airports or during an overnight stay at a hotel on their laptops or tablets, Mondays through Fridays.
second
Target the 700k+ affluents that connect to free WiFi on their iPad while waiting for the next flight to take off, e.g. at Charlotte International or Seattle Airport or during an overnight stay at one of our business hotels.
third

REACH CONSUMERS IN OVER 6000 PREMIUM LOCATIONS

Unlike our competitors, we only work with venues that offer WiFi free of charge to guests. Each location is brand-safe, reputable and packed with a captive audience carrying one or more devices.

What our partners say:

To work with Cloud Nine Media is truly something different: they're committed to bringing together advertisers and networks in a mutually beneficial arrangement. Their campaigns are well thought out and valuable to the end consumer..

Matt Koch, Ethostream

6M monthly sessions

  • Airports 8
    Airports
  • Airports 4500
    Hotels
  • Airports 475
    Bars and
    Restaurants
  • Airports 375
    Recreational
    Areas
  • Metropolitan 2
    Metro Outdoor

SUPERIOR PERFORMANCE ON FIVE DIMENSIONS

Our numbers are significantly higher than the numbers you see with traditional display advertising. Just look at our average CTR: It's 12,000 times higher than that of a standard display ad.

DOWNLOAD | Case Study: a Google a day

INTERACTION TIME
Average Rich-Media (Half-Page)1 vs.
Cloud Nine
45s
16.1s
AVERAGE CTR
US Display Ads1 vs.
Cloud Nine
11%
0.09%
VIEW TO COMPLETION
(30S SPOT)

US online video pre-roll ads2 vs.
Cloud Nine
67%
58%
VIEW TO COMPLETION
(15S SPOT)

US online video pre-roll ads2 vs.
Cloud Nine
100%
77%
EMAIL-CAPTURE RATE
Average Email Conversion Rate3 vs.
Cloud Nine
 
11%
1.73%
What our clients say:

What's great about Cloud Nine's format is that it has allowed us to combine branding with direct response elements in one campaign. I've been impressed with Cloud Nine during my time at Google and I look forward to the results Cloud Nine will deliver for Hipmunk's 2012 campaign.

Julie Zhou, Growthmaster at flight
travel search engine Hipmunk

...AND WE GO EVEN FURTHER WITH MEASUREMENT

Even though our DR numbers look great, we've decided to to collect much more than just direct response metric data (e.g. CTR and impressions).

With every campaign a brand advertiser runs with us, we will conduct a customized brand lift survey, at no extra charge. We measure the real impact of a campaign to make sure that our clients make the most of their money.

Wondering how we collect the data? SEE IT LIVE

SAMPLE BRAND LIFT SURVEY RESULTS

  • INTENT
    17.4%
    18.3%
  • MESSAGE RECALL
    27.0%
    54.4%
  • AWARENESS
    58.0%
    63.4%
  • RECALL
    8.2%
    66.0%
  • FAVORABILITY
    6.3%
    11.6%
  • +5.2%
  • +94.4%
  • +10.9%
  • +704.9%
  • +84.1%

ABOUT CLOUD NINE

Cloud Nine Media gives brand advertisers the opportunity to reach a captive and appreciative audience through 100% share-of-voice WiFi sponsorships in over 6000 hotels, airports and out-of-home venues. In 18 months, Cloud Nine has built a sponsorship network that includes thousands of brand-safe locations in North America, and grown a client roster that includes brand names such as Google, Amazon, and AOL. Previous campaigns have been covered in major publications such as USA Today, the New York Times and the Wall Street Journal.

SAN FRANCISCO

1261 Howard St, 3rd Fl
San Francisco, CA-94103
Call us 415 283 5041

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NEW YORK

419 Lafayette St, 2nd Fl
New York, NY-10003
Call us 212 360 0395

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(415) 813-5041 hello@cloudnine.com 1261 Howard St, 3rd Fl
San Francisco, CA-94103